We know that you love to write columns and we also know that you don't know how to write "Quality Columns". So we have compiled this writing guidelines page specially for your help, reading which you can start writing "Quality Columns" and start increasing your reader base. Please check those writing guidelines below:
(1.a) It must be your original work. The license to post column(s) must be exclusive to you. It should be more than 90% original in every aspect or will be removed.
Author name must be the same if re-posting from other website(s) failing which we will delete it without any prior notice.
(1.b) You abide to write authentic, non-scripted, easy-to-read and structured columns only
(1.c) You abide to write informative columns which are of some value to others. Columns containing slang, insane and abusive language will be removed from the site.
(1.d) Your columns must not contain sexually explicit, adult, pornography, hatred, violent, vulgar, hacking/cracking, racism, excessive profanity, gambling, casino related, illicit drugs, sales of beer and hard alcohol, sales of prescription drugs, sales of tobacco and tobacco related products, sales of weapons and ammunition, sales of replicas, imitation of others rights, pay for clicking ads and offers, adsense related, performing searches, surfing websites, reading emails and any material which is against Adsense Program Policy and Terms and Conditions. We strictly review this step and penalize the violators.
(1.e) You should not make use of third-party services that generate clicks or impressions such as paid-to-click, paid-to-surf, URL shortening services (except t.co), autosurf and click-exchange programs.
(1.f) Your columns must be in proper English, either British or US, and should be free of grammatical errors. Take care of spelling, punctuation, capitalization etc. Columns in language other than English are not accepted yet.
Also, in case of columns about facts, figures and claims, try to cite sources and references or they will get rejected (w.e.f August 25, 2012).
(1.g) No term papers, academic essays, press releases, private label rights articles, get rich quick scheme content, clickbank content, promotional copies, sales letter, content specifically targeting any person, etc or violating any law around the world. You should take care of these things. We reject such columns and even ban respective columnists.
COLUMNS FORMATTING: Follow these guidelines to write effective, quality, SEO friendly columns.
(2.a) Write effective titles. Keep the title length to around 75 characters. Capitalize the first character of every word in your title.
(2.b) Column's title should be keyword rich. Try to put important keywords in the front of the title. No author name or quotes etc in the titles please. Keyword is a term or topic that you are writing about. One column can have one or more keywords in it.
(2.c) Column's title should contain more than one word in it. One word titled columns will get rejected without any prior notice.
(2.d) The title of your column should match the content of your column's body. No content matching means easy rejection.
(2.e) Linking to external sites is allowed in the column's body but make sure that you are not spamming there. There should not be more than 3 links in any given column and they must be placed to the end only. Any link that we suspect as a spam will be removed without any prior notice.
(2.f) Even though we accept columns consisting of 200 or more words yet we ask our members to put more than 300 words in their columns for better readability and search engine optimization. And your columns should not be more than 1500 words in length.
(2.g) Put important keywords in your column's body. Make use of both long tail and short tail keywords. Check for keyword density as well.
(2.h) Make paragraphs of equal sizes. If you have a column worth 500 words then try making 5 paragraphs of 100 words each rather than making just one or two big paragraphs. And please ensure a line break between two consecutive paragraphs.
(2.i) Take care of formatting of your columns. It should be single spaced, appropriate paragraph breaks, etc.
Note: To put the line break between your paragraphs you have to hit the enter twice as single hit will just end up the line and won't put any line break.
(2.j) Sub headings or sub titles in the body are allowed (w.e.f 06/12/09).
(2.k) Don't forget to tag and categorize your columns which helps better indexing on our own site and in search engines.
Check this nicely written column on How to Write a SEO Oriented Article by Ankur for bringing more SEO richness to your columns.