Marketing Guidelines

Though we put in every effort to market your columns, we ask members to go for self promotion as well in order to give columns that extra exposure which will result in much higher earnings than usual.

We know that your specific purpose of joining this site is to earn some decent money by working online. If you have joined this site keeping in mind the above mentioned purpose then we ask you to please read our marketing guidelines given below, so that more and more visitors comes to read your columns and you make much more money than from any other program.

We are quite confident that if you honestly follow the below mentioned guidelines, you could easily make in three figures every month which would help you meet your monthly expenses to great extent.

Marketing Guidelines:

  1. Column structure: Search engines usually ranks those column(s) better which are original, unique, related to the topic and written in very high quality English. Ensure that your columns perfectly portray the topic they have been written around and ample information is provided about those topics in your columns.

  2. External Linking: This is very crucial factor in determining the SEO rankings of your columns in various search engines including Google. Columns which are linked from number of other websites (on similar topics) usually get ranked higher in search engines. So whenever you post a column with us, make sure to share it on as many other sites, blogs, forums as possible. Do not forget to share the URL (web link) of your column while doing so. Hyperlinking is best solution.

  3. Internal Linking: Link your one column from your other column(s) published with us. This is a strong marketing tool and can help you fetch both organic as well as referral traffic in bulk. Make sure you properly use the anchor tag while hyperlinking.

  4. Submit to Article Directories: There are hundreds of article directories where you can submit your columns which will not only bring more traffic but will also make your columns rank better in search engines. You can search in Google for "List of Article Directories" and you will find hundreds of them. Don't submit to all of them but to the most important and relevant ones.

  5. Social Bookmarking: One of the precious ways of getting quick traffic to your columns is to do social bookmarking. Social bookmarking means submitting your columns to sites like digg, scribd, twitter, facebook etc where others can come and read them. Do remember to link back your columns to the original page at ExpertsColumn or you will simply loose these visitors. Use Sharing buttons present underneath the title of your column(s) to submit them to various social bookmarking sites including those mentioned above.

  6. Tell Your Friends: This is the time tested method and is highly successful. Simply send emails and instant messages to all of your friends in order to let them know about your most recent column(s) published with us. Also ask them to tell others about your column(s) if they really find them useful. Kindly do the same for their columns as well.

These are just some of the methods that can help you in making columns more popular on the Internet. There are many other methods as well including offline promotion, word of mouth etc. We suggest you to use variety of methods to promote your columns instead of the single method to be used as it will help in creating varied audience for your columns.