Ideas come and ideas go, but the best ideas often are the one's that seem the most stupid and senseless. Yet, that is the beauty, the people who try to think on some higher level are in fact deceiving themselves and not as smart as they really think that they are. They spend all day trying to figure out an idea that is going to work, an idea that has to in fact work, and they try and completely reinvent the wheel. Yet, why reinvent the wheel, when you can just give it a new paint job and pass it off as something completely new. We should not be surprised by the number of people who are pulled in by something that is just a slight modification on a very old idea.
Simple ideas sell well because people are simple creatures in general. Out of all of the humans, the majority of them claim that they are insulted by low brow, childish, foolish ideas. Yet, a good majority of this majority are among the people to rush out to get their trusty mits on the latest gadgets. I-phones, E-Readers, Computers of all flavors and operating system. They are popular because they are new.
If technology is only a few months out of date, they are scorned by the mass public. Yet all these upgrades are is maybe a few bells and whistles, some bugs ironed out, and perhaps a new shiny paint job. It is all about the hype. Someone can believe that the world is being changed, if given the proper hype job.
Consider one of the most elementary pieces of technology out there, the television remote control. Whoever thought of that, should be given a pat on the back and commended out there, as people are rather lazy and they have exploited that fact, so they do not have to get up off of the couch. Now only if there would only be a remote control to cause food and drinks to teleport right in front of you already made and also one to transport the waste from your body and flush it, so you don't have to get up and use the toilet, then there would be no need to get up from your couch ever again when watching your favorite television programs.
Too good to carry an actual book, and want it more compact. E-readers of all flavors are on the market and ready to download digital books, in a more convenient manner. Granted, they're not that much smaller than your average paper back some of them, but it is the thought that in fact counts. Consolidation of several features into one device, have made it. Who is to care if you have working devices that do the exact same thing that you just bought six months ago. This is new.
Inventions throughout time have most likely been based upon one isolated thought, people wondering if something was possible. Who knows. Maybe the next stupid idea that you have, about an update on an old idea, could be fruitful. You just never know. Someone had to think of the Yo-Yo after all. Someone had to think of a deck of cards. Someone had to think of paper, of pens, and of various tools. Your next thought could be one that could be profitable no matter how stupid it might be.
If you try and think too far past a certain level, if you think too high brow, then chances are you're going to sink quicker than you can imagine.
http://socyberty.com/philosophy/your-next-stupid-idea-could-make-you-mil...

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