Work together with your voice can be fun but also profitable, but like in every profession there's challenges and obstacles to overcome.

Thomas Alva Edison one time said: "The Genius is achieved with 1% inspiration and 99% sweat."

Who gets the job?

As they enter the profession of commercial speech, they must think about that not only is an art form, but is as well as a business, therefore, behind a lovely commercial speaker is a person of business, worker, willing to learn and strive to reach the top.

How lots of men, ladies and babies in each spot? Unless they near the holiday season or "back to school," usually won't listen to babies.

To receive a clear picture, they must turn the radio or TV about 30 minutes and pay attention to the voices they listen to in commercials.

Irrespective of gender you belong to, the reality is that more and better trained voices will always get the best opportunities.

In most EU markets, the percentage is divided more or less like this: 75-80% of the voices used are male and 20-25% are female voices, although this is changing quickly in favor of ladies.

How lovely is my voice?

The field of commercial speech is a specialized field and lots of times they think that is impenetrable and does not require new talent. This is a mistake, this field like everyone needs to be renewed constantly require new blood to go with the times they live, therefore, there is room (though perhaps not much) for those who reach a competitive level in this business.

If nervousness, insecurity and mental blocks interfere with the delicate balance eye-brain-mouth, then there will be a short circuit. The words go wrong such, intentions are not appropriate and phrases shall have no synchronization and harmony.

Having a lovely voice is a gift, but knowing what to do with it is the challenge. The fact that a person speak well or have a pleasant tone does not mean that commercial speech can do. Also the fact that a person can do different voices does not mean that it can get to meet the demands of a producer. The art of commercial speech requires ideal coordination between the brain-eye-mouth. The eyes ought to be able to follow the words on a script fluently, the brain must be able to decrypt the messages written while keeping alive the directions of the director and the mouth ought to have the ability and confidence to pronounce words the right way and with the said purpose.


Promote This Column on Other Sites: